Messages. Big Data and the Ability to Measure with an Exponential Power with Respect to Traditional Media Is What Has Unleashed the Entire Revolution in the Marketing and Advertising Industry. for Example, Thanks to Big Data in Digital Marketing There Are Applications Like Netflix or Amazon That Always Know What They Have to Recommend to Us. or Thanks to Email Marketing and the Traceability of the «Customer Journey» We Can Track Potential Customers to Re-Impact Them with Remarketing or Retargeting. Master in Digital Marketing Learn from the Best Professionals. Find
Out Here! Direct and Interactive Marketing: the Precursor of Digital Marketing «The Most Knowledgeable Say That Direct Marketing Is That Form of Marketing Whose Objective Is to Seek Answers and Establish Long-Lasting and Mutually Beneficial Relationships executive list with the Client». Direct Marketing Is a Strategic Vision of Marketing That Uses All Available Media and Advertising. the Goal Is to Identify Prospects and Encourage Response and Relationships Between the Company and the Client. in This Way, We Approach What We Define as Digital Marketing. in Fact, Direct Marketing Found a Great Ally on the Internet, Reaching Its Peak with New Technologies. Without a Doubt,
This Was the Starting Point for the Development of Digital Marketing. Also, the Ability to Measure and the Possibility of Creating Personalized Services Tailored to the Client but at a Low Cost. Advantages of Digital Marketing Due to the Characteristics That the Internet Brings to Digital Marketing, We Can Clearly Attribute the Following Advantages: Global: Once Your Product Is Positioned on the Internet, Anyone from Anywhere in the World Will Be Able to Access It. Interactive: the Internet Is a Two-Way Communication Channel, Therefore Digital